About Us


Why Collarless Shirts?

We are a British menswear brand specialising in collarless shirts. The idea behind creating collarless shirts was simple - being huge fans of the style we just couldn't find them in the variety and quality we were after, so decided to make our own! We launched in 2016 and are continuing to expand our range to ensure we provide collarless shirts that cover all seasons and occasions.

Fitz & Fro Mens Collarless Shirts 

High Quality - Honestly Priced

We source the materials for our shirts from mills across Northern Portugal. Considered some of the finest in the world, the mills have a focus on sustainable fashion, whilst perfectly combining years of expertise with advancements in technology. The results are premium fabrics that are made to last - not just a one-season wonder. 
All our shirts are then produced in a family run factory in the Portuguese hills just north of Porto. The factory only manufactures one product - shirts - so they've got pretty good at it over the years. If you want to read more about how our shirts are produced - check out The Process page.
We pride ourselves on the fit and quality of our shirts, with the greatest attention to detail and highest level of workmanship going into the production in order to achieve a unique look and feel. We also want to keep the costs down for you, so we avoid the typical 5/6x mark-up that many similar brands to us do, instead sticking to 2/3x throughout our range. High quality - honestly priced - made to last.  



No Collar - No Fuss 

A key feature of our shirts is their simplicity - no logo or unnecessary details. Instead we focus on the beautiful materials expertly constructed to create a clean, understated and unfussy look. Sometimes less really is more. 

Fitz & Fro Mens Collarless Shirts Fitz & Fro Collarless Shirts


The History 

Collarless (or grandad collar) shirts have been around for a long time, but their origin isn't totally agreed on, with a few different stories about how they first came about. Some say they first appeared in the 1920's when factory workers feared getting their ties tangled in the machinery, so just ended up getting rid of their collars completely.  
Another idea is that they were born in 1920's New York when a lady named Hannah Montague cut off the collars on her husband’s shirts to wash them separately in order to save money. The look then caught on throughout the city as a rebellious men's style.
As with a lot of menswear styles, collarless shirts also have military roots, with British troops wearing them in WWI as part of their staple uniform.
We don't really mind which one truly is the original, we are just thankful they were created in the first place, and want to keep spreading the collarless love as much as possible! 


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